Top 100 brands

I have recently got into talking about branding so of course I should mention that Businessweek has released a list of the worlds Top 100 Brands. Guess who’s first? Coca Cola of course, and second runner is Microsoft. Of the top 10 all except three are from the US. These three are Nokia at 6th place, Toyota at 7th and Mercedez Benz at 10th place. On 41st place we find the first Swedish company, Ikea.

~ by Andreas Sigurdsson on July 30, 2006.

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